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Lead Distillery

A turbocharger for your CRM

Some things get better with age. Your CRM data isn’t one of them.

Lead Distillery gathers the contacts hiding across your business, puts the ones worth having into your CRM, and keeps it fresh. We do the legwork. You get a CRM you can trust.

Works alongside your CRM. No CRM yet? We’ll help you choose one, starting with free plans.

Batch report. Sorted, with reasons
  • Operations Director, manufacturer. Kept: to your CRM. Right sector and size
  • Office manager, retailer. Ruled out. Company dissolved
  • Founder, logistics firm. Kept: to your CRM. Matches your best customers
  • Buyer, retail chain. Parked. Outside your area, for now
  • Sales manager, wholesaler. Ruled out. Already in your CRM
  • Head of Sales, software house. Kept: to your CRM. A role you sell to
Every decision explained · nothing deleted without your say-so

The problem

Your CRM is quietly going stale.

It’s good at holding contacts. Keeping them current is another job entirely, and it usually falls to nobody.

  • People move on

    Contacts change jobs, companies close, emails start bouncing. Nothing flags it.

  • Good contacts get stuck

    They’re scattered across your business, or dumped in raw and cluttering things up.

  • Nobody has the time

    Cleaning a CRM is a job in itself, and the tools still need someone to run them.

So people stop trusting it, and good contacts go cold.

What you get

Leave it with us.

You keep selling; we keep your CRM in shape.

  1. 01

    Start with what you’ve got

    However messy it is. No tidying first.

  2. 02

    We distil it

    Dead ends and poor fits stay out. Only the ones worth having reach your CRM.

  3. 03

    Your CRM stays fresh

    We keep checking what’s already there, and flag or update what’s gone stale.

  • Ruled out

    Kept out, with the reason

    Dead, closed or duplicated. Not added to your CRM, with a note saying why.

  • Kept

    Into your CRM

    Real, trading and a good fit. Delivered with its source recorded.

  • Parked

    Re-checked later

    Real, but not right yet. Kept aside and checked again later.

Built around you

Tell us what a good customer looks like, or we’ll work it out with you. We keep the contacts that match.

Why us

Not another CRM.

It makes the one you’ve got work harder. Nothing to migrate, and your team keeps using the CRM it knows.

  • Checked before it goes in

    Nothing new reaches your CRM until it’s been checked and approved.

  • Works alongside your CRM

    Your CRM stays the system of record. We feed it; we don’t replace it.

  • Nothing deleted without your say-so

    Stale entries are flagged or updated, never silently removed.

  • Every record keeps its source

    You can always see where a contact came from.

  • Every decision has a reason

    Ruled out or parked, you can see why.

How we handle your data is set out in our agreement with you.

Questions

Will it work with my CRM?
Tell us which one you use when you book a demo, and we’ll tell you straight whether it fits.
Do I need a paid CRM plan?
Not necessarily. It’s built for teams on free and starter plans too.
What if I don’t have a CRM?
We can help you choose and set one up, starting from free plans, so you’re not paying for features you don’t need yet.
How much of my time does it take?
Very little. Tell us what a good customer looks like, and we do the rest.
Will it change anything without asking?
Nothing new goes into your CRM until it’s been approved, and nothing is deleted without your say-so. Stale entries are flagged or updated, never silently removed.
Where is my data kept?
We’ll confirm where your data is stored and who handles it before you share anything. It’s covered in our agreement with you.
What does it cost?
Pricing depends on what you need. Contact sales for a quote.

See what a clean CRM looks like.

Book a demo and we’ll walk you through it, whether you have a CRM or not.

We’ll be in touch to arrange a time. See our privacy policy.